Surveys: participants will give up if you ask them too much or if you ask questions they find intrusive

I, like most, am more likely to fill in a survey if there’s a prize at the end, or if I really want to let a company know what I think, positive or negative. I started to fill in a survey recently and was struck by the number of seemingly irrelevant questions being asked of… Continue reading Surveys: participants will give up if you ask them too much or if you ask questions they find intrusive

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