Not losing what they’ve started or their place.
We’ve all had that annoying moment when you have a web page open on your SmartPhone, and for whatever reason you lose signal. If you try to open the page again, then it will automatically try to refresh and you’ll end up with.
Shazam has done a great job of combating this by introducing offline saving. Helping the user find what they are looking for, no matter where they are.