The clever clothing store hook system: lessons for e-Commerce

During a recent shopping trip, I encountered an ingenious hanging system in the store’s changing rooms. The system featured three hooks, each for categorising items as “Definitely,” “Maybe,” and “My Stuff.” There was no hook for “no”. But I guess that wouldn’t fit with the goal of selling you more clothes. Why’s it clever? The… Continue reading The clever clothing store hook system: lessons for e-Commerce